autohome inc. is the leading online destination for automobile consumers in china. through our two websites, autohome.com.cn and che168.com, we provide comprehensive, independent and interactive content to automobile buyers and owners. autohome.com.cn ranked first among china's automotive websites and automotive channels of internet portals in terms of average daily unique visitors, average daily time spent per user and average daily page views in 2013, according to iresearch, a third-party research firm. our ability to reach a large and engaged user base of automobile consumers has made us the preferred platform for automakers and dealers to conduct their advertising campaigns. automakers typically utilize our advertising services for brand promotion, new model releases and sales promotions. our dealer subscription services allow dealers to market their inventory and services through our websites, extending the reach of their physical showrooms to potentially millions of internet user