the olb group, inc. operates as a fintech and payment facilitator company in the united states. it offers omnisoft, a cloud-based business management platform that provides turnkey solutions for merchants to enable them to build and manage their retail businesses; evance, a payment processing solution; securepay, a payment gateway and virtual terminal with proprietary business management tools; and crowdpay.us, a white label capital raising platform. the company also operates shopfast, a cloud-based omni-channel platform that enables consumers to purchase products and services from websites of clients across variopus business sectors. in addition, it provides ecommerce development and consulting services. the company was founded in 1993 and is headquartered in new york, new york.